Who is Alex?

I specialize in turning complex needs into clear product strategies and leading teams to build impactful solutions across various industries . I thrive in collaborative environments and am eager to connect with professionals who are passionate about innovation and creating great customer experiences.

What I Do

Ecommerce

My experience in ecommerce is centered around leveraging the flexibility of composable and headless architectures. I have a strong background in working directly with these modern platforms, understanding how they can create highly adaptable online businesses. Leading teams to successful technology implementation is a key strength, ensuring that these advanced ecommerce solutions deliver tangible results.

Product Manager

As a product manager, my expertise lies in translating vision into well-defined strategies that guide teams towards success. By deeply understanding user needs and market opportunities, I can craft clear roadmaps and priorities that align development efforts with impactful outcomes, truly "Crafting Great Software Outcomes." This clarity and strategic direction empower teams to focus their talents and deliver exceptional products.

Software Development

My work extends beyond web applications to encompass the development and implementation of various platforms, including those in the mental health, education, and restaurant sectors. I've gained experience in understanding the unique user needs and technical requirements specific to each of these domains. In all these ventures, my focus remains on guiding teams to successfully implement technology solutions that meet the distinct goals of each industry.

Project Management

As a project manager, my strength lies in leveraging Agile strategies to create adaptable and efficient workflows. I bring expert project orchestration to the table, ensuring seamless collaboration and alignment across teams. This approach allows me to guide projects with clarity and precision, consistently delivering successful outcomes.

Fun Facts

I successfully launched high-impact digital products achieving rapid market success (e.g., a Web3 app sold out in 3 weeks; a mental health app gained 1,000+ users in 4 months) and led complex technical projects for major clients like Mattress Firm, significantly boosting performance by 30%

I drove substantial business growth as a three-time IT company founder/co-founder, scaling one venture from 0 to 40+ active projects within five years and contributing to a 200% year-over-year revenue increase in a project delivery leadership role by optimizing efficiency.

I enhanced operational efficiency by dramatically improving project delivery times (by 50% YoY at Code Brew Labs), effectively managing up to 23 concurrent projects and achieving exceptional Agile team performance (e.g., 94%+ sprint completion rates at Edgio).

Testimonials

Resume

Alex Perez Sandi

I am a Computer Systems Engineer and Technical Project Manager with over 22 years in the IT industry, passionate about using technology to create outstanding customer solutions and improve business processes. For more than 7 years, I've been at the forefront of leading impactful product and project initiatives, consistently turning complex stakeholder needs into clear strategies and delivering results that drive business success. My journey has been significantly shaped by my experience as a three-time founder and co-founder in the IT sector. This entrepreneurial path – from designing and developing core ERP systems at KS Sistemas that helped small businesses boost their growth by up to 200% , to guiding startups to successful MVP launches at Zwinny – has given me a deep, hands-on understanding of the entire product lifecycle, from initial idea to market impact, all grounded in a strong customer-first approach. I specialize in leading cross-functional teams to navigate technical complexities and deliver exceptional outcomes. This includes spearheading projects like a Web3 application that achieved a complete sell-out within three weeks of launch, and driving operational breakthroughs such as a 50% improvement in project delivery times, which contributed to a 200% year-over-year revenue increase for one company. My approach is rooted in Agile methodologies, including Scrum and SAFe, to ensure we work efficiently and adaptively. At the heart of my leadership style are collaboration and empathy. I believe in building high-performing teams where clear communication and a supportive environment empower every individual, from technical experts to business leaders, to achieve our common goals. Based in the Seattle, WA area, I’m always keen to connect with other professionals and organizations that are passionate about innovation, customer-centricity, and building products that truly make a difference. Let's connect and explore how we can collaborate to achieve outstanding results.

Professional Experience

2022 - 2025

Product Manager

Edgio is a global network powering fast, secure, and seamless digital experiences through its integrated edge platform for content delivery, applications, and streaming I led the creation and launch of new, large-scale web solutions. I worked closely with architects and developers to make sure everything was technically sound and, importantly, achieved great results for the businesss.

  • I spearheaded the development of a Web3 headless architecture application, successfully guiding the entire development cycle and achieving a complete product sell-out in just three weeks.
  • I led the development of a composable headless web application for an Event Display Manufacturer. I integrated Shopify Plus, a headless CMS, Salsify PIM, and other custom-made apps, delivering the MVP in less than four months.
  • I successfully managed the end-to-end delivery of a headless migration project for Mattress Firm, a leading furniture retailer, overseeing budget, timelines, and scope. Delivered the Homepage with a 30% improvement in Core Web Vitals (CWV), laying the foundation for a full-scale migration.
  • I led Scrum activities for Tapestry, achieving a 94%+ sprint completion rate, directly contributing to a continuous increase in the client’s conversion rate and enhancing their market position
2020 - 2022

Founder & IT Project Manager

I founded Zwinny, a boutique professional services company where we acted as strategic partners for startups, offering dedicated product and project management. We focused on crafting custom digital plans using Agile methods to improve how they built websites and mobile apps. In my role there, I led software ideas from the very first concept all the way to a fully developed product. I managed these projects' entire creative and technical journey, ensuring they launched smoothly and perfectly matched what our clients needed.

  • I spearheaded the scoping, planning, and execution of the software engineering process for a Mental Health app. I leveraged my customer-centric approach to achieve a successful MVP launch within 8 months and subsequently secure 1,000+ recurring users in 4 months, substantially enhancing the app’s market presence.
  • I successfully led the development and launch of an ERP system for an ISP and Cloud provider (Kanguroo.io, now Gigafy.mx), delivering the Minimum Viable Product (MVP) within 12 months and streamlining the client's operations.
  • I collaborated with UX/UI designers across multiple projects to implement design procedures that improved user experience and aligned with market demands.
  • I provided expert advice on software development strategies, created technology architectures, defined strategies, and recommended tech stacks and cloud solutions for multiple startups, enabling them to effectively target markets and generate value.
2018 - 2020

Project Delivery Manager

As Project Delivery Manager at Code Brew Labs, a company that built mobile apps like 'Uber-style' services and financial tech solutions, I was key in ensuring our software development projects were successfully completed and delivered.

  • I successfully managed and coordinated activities among multiple software development teams, ensuring that all projects were strategically aligned and consistently delivered on time.
  • I successfully improved project delivery time by 50% year-over-year (YoY) through effective prioritization of objectives, significantly enhancing operational efficiency.
  • I successfully led 23 projects and spearheaded diverse software development and project management teams, driving significant value for our customers' solutions. My efforts contributed to an impressive 200% year-on-year revenue increase for the company.
2009 - 2018

Co-Founder

As Co-Founder of KS Sistemas , I played a key part in building the company and making it grow. Our main goal was to offer an affordable ERP system for small businesses in Mexico, and we were one of the first to use a subscription model (SaaS) to do it.I was in charge of the big picture planning, day-to-day work, and managing the company's money to ensure we provided top-notch software and grew steadily.

  • I led our growth from just an idea to over 40 active projects in our first five years.
  • I created and implemented new departments, including IT Asset Management and its associated processes.
  • I personally designed our main ERP software and led the creation of other solutions like a specialized ERP for restaurants and digital signage software .
  • By putting our ERP systems in place for small and medium-sized businesses, we helped them grow significantly, often between 30% to 200%.
2007 - 2009

Sales Champion

  • I provided expert guidance on Microsoft software licensing, empowering resellers to effectively serve their end-user clients.
  • I crafted customized technical and commercial proposals that precisely addressed end-user needs, driving successful sales and significantly contributing to overall business growth.
  • Consistently exceeded deadlines and budget goals, demonstrating a strong commitment to achieving and surpassing sales targets.
2003 - 2009

Information Technology Specialist & Partner

I joined DV Inteligencia Tecnológica as its first employee, starting in Tech Support. Over several years, I progressed to become an Information Technology Specialist, playing a key role in establishing and managing the company's IT asset management processes. My contributions and dedication led to my promotion to Partner, where I further contributed to the company's strategic direction and growth. After a period of partnership, I transitioned by selling my shares to the company's founder.

  • I Developed and implemented IT asset management processes, streamlining operations and improving efficiency.
  • I Provided technical support and expertise to clients, ensuring their IT needs were met.
  • I Contributed to strategic planning and decision-making as a Partner, supporting the company's growth.

Product Management Skills

Customer-Centric Product Development

90%

Product Lifecycle Management

80%

GTM Strategy & Execution

70%

Agile Methodologies

100%

Scaled Agile Framework

90%

Soft Skills

Communication and Stakeholder Management

90%

Cross-Functional Collaboration and Team Leadership

95%

Data-Driven Decision Making

95%

Software Development

100%

Platform & Infrastructure Management

85%

Skils

  • E-commerce
  • Headless CMS
  • UX/UI Design
  • Cloud Computing
  • Communication
  • Problem-Solving
  • Stakeholder Management
  • Azure DevOps
  • JIRA
  • WordPress

Education and Certifications

Education

2007
ITESO Universidad Jesuita de Guadalajara ITESO

BE, Computer Engineering

Focused on the design, development, and automation of computing systems and applications with an ethical and innovative approach. Developed strong skills in project management and software engineering practices.

2017
ITESO Universidad Jesuita de Guadalajara ITESO

Postgraduate Degree, Business Process Improvement (BPM)

Specialized in improving the performance and societal impact of companies through innovation and process optimization. Gained expertise in business process improvement and BPMN

Certificates

Alex PS

Contact

Seattle, Wa

alex@alexps.io

Available

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